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Friday, December 27, 2013

Biblical films' Hollywood comeback - Mary Mother of Christ

Superheroes are being elbowed out by Noah and Mary as Hollywood makes 2014 year of the biblical epic
Mary Mother of Christ, whose title character will be played by Odeya Rush
 
It is a part of Mary, Joseph and Jesus’s life that has not been shown on the big screen before,” reads a synopsis. “Under the reign of terror of Herod the Great and, against all odds, they survive as young parents in one of the most treacherous times in history.” It promises “faith-based high action drama” − and there is no room in the audience for doubting Thomases. 
 
Mary Mother of Christ, whose title character will be played by Odeya Rush, a 16-year-old Israeli-born actress, is one of a series of unashamedly Christian biblical epics due to appear next year, marking an unprecedented overture by Hollywood to America’s evangelical heartland.
Studio executives who have spent the past few years releasing superhero and zombie films have, it seems, had an epiphany. Now their new best friends are evangelical pastors whose endorsements they actively seek, even inviting them on to sets during production. Pastors in turn play clips from films of which they approve to 10,000-strong congregations on 40ft wide movie screens.
Larry Ross, who has handled publicity for Christian groups and leaders including Rick Warren and Billy Graham, said “no pastor goes to seminary in order to market movies” but if the movie “proves edifying to their congregation, if it builds their faith”, they would recommend it.
 

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